The Role Of Guatemalan Crisis Management Attitudes In Foreign Direct Investment Initiatives

Abstract

Improvements in communication, transportation, and technology continue to drive business globalization. Foreign Direct Investment (FDI) is one way in which firms can globalize. Although firms seeking FDI opportunities may investigate the commercial, economic, political, and natural resource environment of the potential host country, cultural issues including crisis management attitudes are sometimes overlooked. This study reviews crisis management considerations, investigates attitudes of indifference displayed by Guatemalan businesses with respect to crisis management, and discusses the implications for firms seeking FDI opportunities in Guatemala.