Ing, Grace Phang, Janie Liew-Tsonis, Sharon Cheuk, and Izyanti Awang Razli. 2010. “An Examination Of The Challenges Involved In Distributing A Strong And Consistent Destination Image In The Marketing Of Tourism In Malaysia”. International Business & Economics Research Journal (IBER) 9 (1). https://doi.org/10.19030/iber.v9i1.506.