SCHATZEL, K. E.; CALANTONE, R. J.; DROGE, C. Unfortunately The Introduction Of Our New Product Will Be Delayed: An Exploratory Examination Of Factors That Influence A Firm To Announce Changes In Its New Product Plans. Journal of Applied Business Research (JABR), [S. l.], v. 24, n. 2, 2008. DOI: 10.19030/jabr.v24i2.1358. Disponível em: https://clutejournals.com/index.php/JABR/article/view/1358. Acesso em: 17 jul. 2024.