ALFORD, H. L. Strategic Responses Of Business To Consumerism. Journal of Applied Business Research (JABR), [S. l.], v. 4, n. 4, p. 74–79, 1988. DOI: 10.19030/jabr.v4i4.6395. Disponível em: https://clutejournals.com/index.php/JABR/article/view/6395. Acesso em: 17 jul. 2024.