ARSHAD, A. M.; SU, Q. Role Of Total Quality Management In Service Innovations: An Empirical Study Of Pakistans Financial Services Firms. Journal of Applied Business Research (JABR), [S. l.], v. 31, n. 3, p. 891–910, 2015. DOI: 10.19030/jabr.v31i3.9225. Disponível em: https://clutejournals.com/index.php/JABR/article/view/9225. Acesso em: 17 jul. 2024.