SIOMKOS, G. J.; MALLIARIS, P. G. Consumer Response To Company Communications During A Product Harm Crisis. Journal of Applied Business Research (JABR), [S. l.], v. 8, n. 4, p. 59–65, 1992. DOI: 10.19030/jabr.v8i4.6125. Disponível em: https://clutejournals.com/index.php/JABR/article/view/6125. Acesso em: 17 jul. 2024.