GARDNER, J. C.; MCGOWAN JR, C. B.; MOELLER, S. E. Calculating The Beta Coefficient And Required Rate Of Return For Coca-Cola. Journal of Business Case Studies (JBCS), [S. l.], v. 6, n. 6, 2010. DOI: 10.19030/jbcs.v6i6.264. Disponível em: https://clutejournals.com/index.php/JBCS/article/view/264. Acesso em: 18 jul. 2024.