BEVERLY, M.; LAU, M.; STUTTS, K.; FAZARRO, D. Evaluation Of Customer Survey Data To Develop An Effective Marketing Plan For State Parks: A Case Study Using The Texas Parks And Wildlife Department State Park Study. Journal of Business Case Studies (JBCS), [S. l.], v. 5, n. 5, p. 19–28, 2009. DOI: 10.19030/jbcs.v5i5.4719. Disponível em: https://clutejournals.com/index.php/JBCS/article/view/4719. Acesso em: 18 jul. 2024.