WHANG, Y.-O. Retail Promotion Strategy Analysis: The Challenges At Bob Evans Restaurants. Journal of Business Case Studies (JBCS), [S. l.], v. 8, n. 2, p. 141–146, 2012. DOI: 10.19030/jbcs.v8i2.6799. Disponível em: https://clutejournals.com/index.php/JBCS/article/view/6799. Acesso em: 18 jul. 2024.