The Moderating Effect Of Culture On Full Versus Partial Mode Of Communication On Managerial Decision-Making

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Faiza Khoja
Chynette Nealy

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Abstract

This paper examines the effect of face-to-face versus electronic mode of communication on effective decision-making when moderated by the individualism and collectivism. Hypotheses that collectivists use face-to-face mode of communication and individualists use electronic mail mode of communication to make effective decisions were tested on managers from two countries (Mexico and United States).

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