STEGEMANN, N. Unique Brand Extension Challenges For Luxury Brands. Journal of Business & Economics Research (JBER), [S. l.], v. 4, n. 10, 2006. DOI: 10.19030/jber.v4i10.2704. Disponível em: https://clutejournals.com/index.php/JBER/article/view/2704. Acesso em: 17 jul. 2024.