RHO, J. J.; MOON, B.-J.; KIM, Y.-J.; YANG, D.-H. Internet Customer Segmentation Using Web Log Data. Journal of Business & Economics Research (JBER), [S. l.], v. 2, n. 11, 2004. DOI: 10.19030/jber.v2i11.2940. Disponível em: https://clutejournals.com/index.php/JBER/article/view/2940. Acesso em: 17 jul. 2024.