ZOLFAGHARIAN, M. A.; CORTES, A. Linking Market Orientation To Strategy Through Segmentation Complexity. Journal of Business & Economics Research (JBER), [S. l.], v. 8, n. 9, 2010. DOI: 10.19030/jber.v8i9.760. Disponível em: https://clutejournals.com/index.php/JBER/article/view/760. Acesso em: 17 jul. 2024.