MCMURRIAN, R. C.; MATULICH, E. Building Customer Value And Profitability With Business Ethics. Journal of Business & Economics Research (JBER), [S. l.], v. 4, n. 11, 2006. DOI: 10.19030/jber.v4i11.2710. Disponível em: https://clutejournals.com/index.php/JBER/article/view/2710. Acesso em: 24 oct. 2022.