Fitzpatrick, B. D., Nguyen, Q. Q. A. and Cayan, Z. (2015) “An Upgrade To Competitive Corporate Analysis: Creation Of A Personal Finance Platform To Strengthen Porters Five Competitive Forces Model In Utilizing”, Journal of Business & Economics Research (JBER), 13(1), pp. 54–78. doi: 10.19030/jber.v13i1.9081.