The Influences Of Cognitive Factors And Trust On E-Government Acceptance: Evidence From A Two-Stage Model

Main Article Content

Yuan Gao

Keywords

E-Government, Technology Acceptance, Trust

Abstract

This paper reviews literature in related research in information systems, social psychology, management science, communications and marketing, and develops a two-stage model of factors influencing e-government acceptance. The model proposes that a number of cognitive factors influence perceived usefulness of e-government services while this perceived usefulness, along with trust online and several personal traits, further influence a user’s intention to return and use such e-services in the future. The model is put to a test via a survey instrument. Results show that perceived informativeness, perceived ease of use and trust significantly influence perceived usefulness of the e-government site, while perceived usefulness, trust and compatibility have a significant impact on a user’s intention to return. This study sheds light on areas website designers should pay attention to in order to increase the number of online users of e-government services.

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