Kovar, S. E., Burke, K. G. and Kovar, B. R. (2000) “Selling WebTrust: An Exploratory Examination Of Factors Influencing Consumers’ Decisions To Use Online Distribution Channels”, Review of Business Information Systems (RBIS), 4(2), pp. 39–52. doi: 10.19030/rbis.v4i2.5394.