Main Article Content
Capstone Courses, Bloomberg Professional System, Case Study Method, Curricular Innovation, Lectures, Pedagogy, Simulation
This paper reports on the introduction of a curricular innovation in a required capstone course: namely the Business Policy and Strategy course in the School of Business at Adelphi University. The curriculum capstone courses have tended to primarily include business related case studies and business simulation exercises. Consequently, curriculum content innovation can be very difficult to implement. The School of Business was recently equipped with a proprietary Bloomberg professional system (BPS) lab as a resource for graduate and undergraduate finance majors. After a training session by one of the authors of this paper, a class assignment was conceived on how the BPS lab could be used in a capstone course without a major disruption of the existing course requirements. This paper described the assignment and presents the results of a survey conducted on the last class day on what the students thought of the BPS assignment which was entitled: Adopt A Company.