Applying The Stakeholder Concept

Main Article Content

Eugene G. Gomolka
Kumar Chittipeddi
Joseph A. Schenk

Keywords

stakeholder concept, managerial issues

Abstract

This paper reviews conceptual developments related to the stakeholder approach, identifies some critical research needs, presents a methodological approach that we are currently using to study this phenomenon, raises managerial issues related to the implementation of the concept, details one firm’s utilization of the concept, and makes recommendations for research.

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