Organizational Reputation And Human Resource Evaluation From Strategic, Functional, And Workplace Perspectives

Main Article Content

Daniel J. Koys
Steven Briggs
Steven C. Ross

Keywords

human resources, HR, organizational reputation, workplace perspective, strategic perspective, functional perspective

Abstract

A survey of human resource (HR) managers in 82 corporations measures the importance of evaluating the HR function from strategic, function, and workplace perspectives. These scores are correlated with Fortune’s measure of organizational reputation. Results indicate significant, positive relationships between organizational reputation and the importance of evaluating HR from the strategic perspective and from the functional perspective. The positive relationship between organizational reputation and the importance of evaluating HR from the workplace perspective is insignificant.

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