Teaching Supply Chain Operations Planning Using Actual Industry Data Across Multiple Organizations

Abstract

The purpose of this case study is to provide a pedagogical teaching tool from a business-oriented viewpoint for an undergraduate supply chain management class. Students are provided with challenging questions and problems to solve which enriches their analytical skills in assessing product assortments, developing effective forecasting techniques and collaborative decision making skills with operation managers and supply chain partners. This case examines supply chain management as a collaborative function intertwined with other organizational tasks and provides future supply chain managers lessons on interactions and integration of multiple business units using the latest business practice examples in supply chain management. The case was developed through interviews with eight supply chain professionals across six organizations and uses actual POS data from a retailer.