Arkansas Corporations Involve Employees In Programs Promoting Social Responsibility

Abstract

The area of social responsibility discussed in this paper is limited to that which would involve the employees of the company directly. Numerous ideas involving social programs aiding children and the local communities, social programs relating to the particular business of the companies, and social programs the company could become involved in that have a national network affiliation are discussed. Examples of companies that utilize their benefits program to further environmental or social issues are included. Further, the paper should prove valuable to university business professors as enhanced lecture material for classes. The research should prove valuable to company executives wanting ideas as to specific programs in which they can involve their employees that have proven to be successful at promoting environmental or social responsibility. The importance of the topic was verified by the 2007 Fortune Leadership issue which contained the results of a survey of approximately 550 companies around the world noted for developing leaders. These companies reported community involvement as one of the top three reasons potential employees gave for choosing a company, thus enhancing recruitment and retention. The study of Arkansas corporations revealed the state to be a leader in promoting social responsibility among employees.