An Analysis Of The Differences Between Student Age And Social Networking Utilization Within A School Of Business

Main Article Content

Ken Zula
Karen K. Yarrish
Walter Pawelzik

Keywords

Social Networking, Career Exploration, College Students

Abstract

Social networking sites such as Facebook, LinkedIn, and Twitter are widely regarded as an exciting opportunity to communicate with friends, especially for college students. The overall response to social networking tends to be one of trust regarding a generation that, supposedly has many friends but little sense of privacy. Employers use social media sites to perform preliminary screenings of potential employees. The information students post on social media sites can be used in making employment decisions. This article examines the difference between student age, and career exploration/research and social networking usage. The researchers will discuss the implications for educators, administrators, and researchers. Findings, conclusions, and recommendations will be presented.

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