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Determinants of recycling, Means-end analysis, Laddering, Logistic regression
Environmental concerns, combined with the scarcity of landfill sites have made recycling a more desirable alternative to traditional methods of garbage disposal. The purpose of the paper is to determine the factors that influence recycling behaviour. We also examine the socio-demographic characteristics of those who recycle. Logistic regression and means-end-based laddering techniques are used. The results of this research should be helpful in designing public campaigns to promote recycling.