Porters Strategic Types: Differences In Internal Processes And Their Impact On Performance

Abstract

This study examined differences in the environmental perceptions, management philosophy and values, and performance goals of strategic types based on Porters generic strategies, in the context specific setting of the health care industry. Results of the study show that different strategic types differed on a number of dimensions of managerial philosophy and values, and in terms of the major goals emphasized, thus emphasizing the differences in internal processes.