Internet Valuations And Economic Sustainability

Abstract

AOL bought the social networking site Bebo for $850 million in 2008 but sold it for pennies two years later. Recently the former premier social networking site, MySpace, reduced their staff by 47% and restructured again amid mounting losses. These are good indicators that economic sustainability on the Internet, especially among social networking sites is not guaranteed. The recent massive $80 billion valuation of the social networking site Facebook should therefore be looked at with caution.