Constructing Measures Of CS Effectiveness To Boost Subjective Quality At Manufacturers
Main Article Content
Keywords
Subjective Quality, Measures of CS Effectiveness, Manufactures
Abstract
Subjective quality features, such as product feel and design, are becoming increasingly important to consumers. This paper focuses on the linkages connecting business processes in product planning and design departments and constructs Measures of CS Effectiveness to quantitatively assess efforts to improve subjective quality features at both departments. The results of implementing these measures are reported.
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