The A-MPM Decision-Making Model For Film Project Investment

Abstract

This paper looks at the financing of commercial film projects in Japan. A scientific approach is used to quantify the factors that film producers and investors use to make investment decisions regarding film projects—a process that was previously unarticulated. The result of this research is the creation of the A-MPM (Amasakalab’s Movie Projects Performance Model), a shared decision-making model for film project investment that aims to promote quality investment decisions and support partnerships between film producers and investors during the subsequent process of filmmaking.